OTOY is a cloud-based graphics company, founded by Jules Urbach (Chief Executive Officer/ Chairman), Alissa Grainger (President) and Malcom Taylor (Chief Technical Officer) in 2008. They specialize in utilizing the cloud to provide “unprecedented creative freedom, new levels of realism, and new economics in content creation and distribution.” They have suite of software that works in tandem with each other to deliver on hi-end development needs.
LightStage is OTOY’s facial scanning technology that captures every possible lighting direction on the persons face. Paul Debevec and Tim Hawkins did the original research from the USC Institute for Creative Technologies, which was then licensed to OTOY in 2008. The LightStage capture facility is currently located in Burbank, California, where Marvels Avengers Movie Franchise went to for capturing Mark Ruffalo’s face for the CG Hulk. It was also utilized in character creation for Halo2.
LightField is similar to the function of LightStage, but accurately calculates rays of lights “reflection, refraction, and absorption of that field of light… as it would be in the real world,” in real-time. This brings realism to digitally created content to a whole new level. This sort-of real-time virtual light-field is achieved through the GPU power enabled by the OctaneRender software.
OctaneRender “is the world’s first and fastest GPU-accelerated, unbiased, physically correct renderer.” In basic terms, your GPU in tandem with OctaneRender’s cloud-based GPUS, can render photo-realistic digital content extremely fast. So instead of waiting hours to wait for a scene to render, it’ll only take a few seconds.
This is a 10x-50x speed increase in rendering, compared to unbiased CPU-based rendering. It’ll work with any editing software with 21 plugins. The OctaneRender can bring Architecture, Automotive, Fantastical Characters, Nature and anything your heart desires to life, with unmatched photo-realism. Go ahead and check out the portfolio utilizing OctaneRender.
To showcase the power of their pioneering software technology, OTOY hosted a Virtual Reality content-creation competition, dubbed “Render the Metaverse.” The competition was first announced in April 27 , 2015. Developers or Artist goal was to create a 360-degree panoramic view utilizing virtual reality. The judges of the competition included Alex Ross (Legendary Artist), John Carmack (Oculus Chief Technical Officer) and Jules Urbach (OTOY Chief Executive Officer).
Hundreds of VR content entries where submitted, competing for a chance at a $10,000 prize. The grand-prize however, was an additional $25,000. “Render the Metaverse” ended on August 20, 2015, with “Imagined Reality” by Benjamin Aguillon, being the grand prize winner. Even though the competition is at an end, you can still utilize OTOY’s software suite to create photo-realistic virtual reality content.
OTOY is definitely a pioneer in hi-end digital content creation, especially with their one-of-a-kind cloud-based GPUs that anyone can access to cut down rendering time to mere seconds. This is the sort of innovative technology that will be necessary to create stunning and immersive worlds in virtual reality. Go ahead and visit their website, to learn more about OTOY’s technology and achievements.